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WD Purple Pro 12 TB: price per TB and price history

Part number WD121PURP-SPB5SY0ASIN B0966V6YJBBrand Western DigitalInternal 3.5"

The WD Purple Pro 12 TB (WD121PURP-SPB5SY0) is an internal 3.5-inch hard drive by Western Digital with CMR recording. On amazon.com it costs $734.44 new, which is $61.20 per TB (as of Oct 28, 2026, 12:05 AM UTC). The TB index for internal 3.5-inch hard drives is $36.25 per TB.

Price per TB, New

Total $734.44 for 12 TB, cheapest new offer, excl. shipping

1 day
0.0 %
7 days
0.0 %
30 days
▲ 6.6 %
90-day low
52.02
See all offers
90 days
$/TB$51.62$55.09$58.56$62.04
▼ cheaper ▲ pricier

How much does the WD Purple Pro 12 TB cost per TB?

The WD Purple Pro 12 TB costs $61.20 per TB new on amazon.com. That is 68.8% above the TB index for internal 3.5-inch hard drives ($36.25 per TB). Among 79 new internal 3.5-inch hard drives it ranks number 51 by price per TB.

ConditionPricePrice per TBAs ofOffer
Used$420.00Oct 28, 2026, 12:05 AM UTC$35.00Oct 28, 2026, 12:05 AM UTCAmazon*
New$734.44Oct 28, 2026, 12:05 AM UTC$61.20Oct 28, 2026, 12:05 AM UTCAmazon*

Prices: cheapest offer per condition from all sellers on amazon.com (Amazon and marketplace sellers), excluding shipping, timestamp per row. At the top of its product page, Amazon often shows the featured offer from another seller, which can cost more. The button therefore opens the list of all offers. The price may have changed since the timestamp. If the Amazon app opens in another country's store, prices there differ: set the app to United States or open the link in your browser.

How has the price of the WD Purple Pro 12 TB changed?

Over the last 30 days the price rose by 6.6%, from $688.94 to $734.44. The 90-day low is $52.02 per TB ($624.20). It counts the lowest price that held for at least 2 days.

PeriodChange in price per TB
7 days0.0 %
14 days▼ 1.3 %
30 days▲ 6.6 %
90 days▲ 15.2 %

Price archive since Jul 30, 2026, updated daily.

What are the specs of the WD Purple Pro 12 TB?

According to the Western Digital data sheet, the WD Purple Pro 12 TB has CMR (conventional magnetic recording), 7,200 rpm and 256 MB cache. CMR suits RAID arrays and continuous operation.

SpecValue
BrandWestern Digital
SeriesWD Purple Pro
Part numberWD121PURP-SPB5SY0
ASINB0966V6YJB
Capacity12 TB (12 × 10¹² Byte)
Form factor3.5" internal
TechnologyHDD
RecordingCMR
Spindle speed7,200 rpm
Cache256 MB

Source: Western Digital data sheet

What are the alternatives to the WD Purple Pro 12 TB?

In the same series, the WD Purple Pro 14 TB (WD141PURP-SPB5YY0) is cheaper at $55.71 per TB. At 12 TB, the Toshiba MG Series 12 TB (MG07ACA12TE) costs $39.17 per TB.

Same series, other capacities
ProductCapacityPrice per TBRecording
WD Purple Pro 14 TB14 TB$55.71CMR
Same capacity, cheaper per TB
ProductCapacityPrice per TBRecording
Toshiba MG Series 12 TB12 TB$39.17CMR
Toshiba N300 PRO 12 TB12 TB$44.17CMR
Seagate IronWolf Pro 12 TB12 TB$49.08CMR
WD Purple 12 TB12 TB$59.97CMR

Frequently asked questions about the WD Purple Pro 12 TB

Is the WD Purple Pro 12 TB cheap right now?

The price per TB is 17.7% above the 90-day low of $52.02 and 68.8% above the TB index for its product type (as of Oct 28, 2026, 12:05 AM UTC).

Is the WD Purple Pro 12 TB CMR or SMR?

CMR, according to the Western Digital data sheet.

Related guides: Best NAS hard drive, CMR vs SMR, SSD vs HDD, Refurbished hard drives, Hard drive prices, Black Friday SSD and hard drive deals, Surveillance hard drive, RAID levels explained, Check hard drive health, How to partition a hard drive

Prices: amazon.com, timestamp per row. Specs: manufacturer data sheet. Calculation: How the TB index works. All offers Internal 3.5".